How our SEO strategy increased Seoul of Tokyo's sales by $110,000
With the expertise of Colorado SEO Experts, Seoul of Tokyo ascended to the first page of Google results for over 6 crucial keywords, leading to an impressive revenue boost of approximately ±$110,000 within a year. While Seoul of Tokyo initially sought assistance to maintain steady sales, our robust SEO strategy ensured not just consistency, but a dramatic surge in growth.
Services
SEO 15-Keyword Growth Package on WooCommerce
Platforms
WooCommerce, Wordpress
Online Sales Increase
Increase In Traffic
Project Overview
Seoul of Tokyo is a leading online skincare store built on WooCommerce that caters to enthusiasts of Japanese and Korean skincare products in South Africa. Despite offering top-notch and sought-after skincare brands, Seoul of Tokyo faced challenges in driving organic traffic to their site and were not optimally positioned in search engine rankings. Recognizing the potential of SEO to increase their online presence, customer base, and sales, Seoul of Tokyo collaborated with Colorado SEO Experts to optimize their site and climb the search engine ladder.
Execution
Colorado SEO Experts deployed a multi-pronged SEO strategy to ensure Seoul of Tokyo experienced improved search engine visibility:
- Keyword Research: A comprehensive study was conducted to identify relevant and high-volume keywords linked to Japanese & Korean skincare in the South African market.
- On-Page SEO: Content was optimised with the identified keywords ensuring relevance and readability. Meta tags, headers, and image alt texts were updated, which are crucial for search engine crawling.
- Technical SEO: The website's loading speed, mobile responsiveness, and site architecture were enhanced. XML sitemaps were updated, and broken links were identified and fixed.
- Off-Page SEO: High-quality backlinks were built from authoritative sites in the skincare and beauty industry to boost the website's credibility and domain authority.
- Content Strategy: Fresh, engaging, and relevant content was introduced to the website in the form of blogs, and product reviews related to the product range generated by users/customers.
Results
The strategic SEO practices implemented by Colorado SEO Experts bore fruit in a relatively short span of time:
- Seoul of Tokyo ranked on page one of Google for 6 out of the 15 targeted keywords, significantly boosting its online visibility.
- The increase in organic traffic resulted in a heightened customer base.
- There was a remarkable increase in the brand's revenue by ±$110,000, underlining the ROI potential of an effective SEO strategy.
The collaboration between Seoul of Tokyo and Colorado SEO Experts underscores the unbelievable potential of strategic SEO. In an era where online visibility directly translates to business growth, using the right SEO techniques can be the difference between staying stagnant or thriving in business growth. Seoul of Tokyo's remarkable surge in rankings and the resultant revenue boost serves as a testament to this.
This case study not only speaks of the ROI capabilities of effective SEO but also repeats the importance of choosing seasoned SEO experts who understand the nuances of the digital landscape. For businesses looking to break through the online clutter, the journey of Seoul of Tokyo offers both inspiration and a roadmap to success.
Don't take our word for it, take theirs!
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